I’ve always walked a different path.
Not to rebel - but because it’s simply who I am.
I think differently. Trust my gut.
See the world through a lens that doesn’t always line up with the usual way of doing things.

Naturally, I admired the world of fashion -
the detail, the art behind every stitch. But something was missing.
Where were the stories for people like us - the ones not just inheriting legacy, but building it?

The more I looked, the clearer it became:
Luxury had heritage. But not my heritage.
Craftsmanship? Yes. Connection? No.

So I created what I couldn’t find.